Kevin C. Tofel asks ‘Why should you care about smartphone market share as a consumer’?
There are a number of factors, but I think the main one is software…Developers are following the sales figures because the better selling platforms offer a wider audience interested in the apps being developed and sold.
He uses the latest Gartner market share data to illustrate that there are only three fast growing mobile platforms; BlackBerry, iPhone and Android.
The SEEK app lets users search for jobs on their iPhones, giving them access to the most jobs in an intuitive interface. 
The official AFL app lets users watch every game live on their iOS device. 
Mobile Foxtel for iPhone app allows subscribers to watch more than 30 FOXTEL channels on their iPhone. 
The Hort Service Finder app helps Australian horticultural growers find horticultural service providers close to them. 
Report Litter is the first app in the world to allow members of the public to report people they see littering from or near motor vehicles. 
Vic Heritage explores the histories of the most important and unusual places in Melbourne and regional Victoria. 
The Melbourne Festival app lets users fit the entire Festival into the palm of their hand. 
MSO Learn is designed to teach children and adults alike about the inner workings of the MSO and its musicians. 
Everguide is the ever growing, never sleeping guide to music, entertainment, culture and the arts in Australia 
This great app packs over 55,000 wine and 2500 winery reviews in your pocket. Essential for any wine lover. 
The SuperRacing app, designed for the Herald Sun provided live access to race information for all horse racing events. 
The Wine Regions of Victoria iPhone app is an extensive guide to Victoria’s many wineries. 
RocKwiz is a fantastic music trivia app that will test even the most serious music lover’s knowledge. 
Snap Send Solve makes it quick and easy to report issues and provide feedback to your local council. 
The Daily List is the official Victorian Law Courts app for publishing daily case listing information. 
Gives you the low-down on the companies behind brands you buy in Australian supermarkets. 
In OMG! I can eat that?, Jane Kennedy shares some of her favourite recipes, just without all the unwanted fat. 
Outware Mobile worked with Margaret Fulton to produce her first app for iPhone.