Scoble on the fact that Apps create lock-in to the Apple ecosystem:

Now that Apple has apps the world has changed and challengers to the iPhone will find it very tough.

Here, let’s play a game. Let’s say that a Chinese manufacturer ships an Android phone that makes me hot and bothered. Something, say, that’s half the thickness of the iPhone, has a screen that’s sharper, and the battery lasts twice as long, oh, and let’s just say it costs $50 less than buying an iPhone.

Would it get me to switch away from my iPhone? Probably not, truth be told. (I do have a second SIM, though, waiting, just in case that I use to test phones).

Why not?

Because I’ve grown addicted to Tweetie. So, now you’ll have to build an app, or get a third-party developer to build an app that works better. Let’s say you do that.

But do you have my favorite game? Tap Tap Revenge?

Do you have Facebook? Do you have Photoshop? Just today NASDAQ came out with a cool new app. Do you have that? And so on and so forth.

Every app is lockin.

I’m not going to be switching anytime soon, and neither are you.