Shop Ethical! 2011

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The Shop Ethical! 2011 app gives you the low-down on the environmental and social record of companies behind common brands you buy in Australian supermarkets.

The 2011 edition of Shop Ethical! has been completely redesigned from the ground up and includes the latest up-to-date listings. We’ve also added a favourites list for quick access to your favourite brands.

Shop Ethical! is a tool that allows you to TAKE ACTION by avoiding companies with a negative track record and supporting companies who make a positive impact.

Features

  • Easily find your favourite products and learn how ethical the companies are that make them.
  • Add preferred brands and companies to a favourites list and get quick access to them when shopping.
  • Discover ethical alternatives that are worthy of your hard earned dollars.
  • Take action by easily contact companies via web, email or phone.

The Shop Ethical! app gives you instant access to over 2,800 products with related company information and lets you make an informed and ethical decision whenever you shop.

By shopping ethically you can send a strong message for change and support the practices that make our world a better place to live in. Companies need our money to stay in business – money talks, and your dollar literally is your vote.

The Shop Ethical! app stores stores data locally so it’s perfect for the iPhone and iPod Touch, and there’s no extra downloading required.

The Shop Ethical! app uses data from the Ethical Shopping Guide 2011 edition and is based on assessments gathered from over 25 sources including the work of organisations such as Greenpeace, Choose Cruelty Free, Reputex, Responsible Shopper and Friends of the Earth.

Shop Ethical! is a collaboration between the Ethical Consumer Group and Outware Mobile.

User Testimonials

“Best app I have, I use it daily and it’s changed the way I see the world.”
Emma, VIC

“Simply, “Thank you.” I am so grateful that you have done all the hard work, so that lazy/tired/child-distracted mothers like me can confidently tell their whining 8 year olds “no, we are not buying that, because the people who will get our money hurt other people and/or animals”.
I have always wanted this information but have never had the spare energy to go and find it myself. You have done a brilliant job. Please let me know if you have a panel of testers or proof readers which requires more members, or any other way in which I can contribute to your efforts from home while Miss 8 sleeps. I have been forwarding your “tell a friend” message onto everyone I know who has an iPhone.”
Annie, Boronia, VIC

“AWESOME app!! Thanks guys. I’m a naturopath that tries to educate my patients on the benefits of ethical shopping and living sustainably. Will definately be recommending this app to my patients. Great work!”
Elise, Vic

“Thank you big time for this app!! It’s so easy to use at the supermarket and clarifies so many of the issues surrounding products and companies, making the weekly shop fit better with my conscience. My kids are also able to look and see if their favourite things are positive or negative and can make their own ethical shopping decisions. Brilliant!!!”
Sara, Canberra

Release Date February 2011
Client Outware / Ethical Consumer Group

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